Summary 2011

30 January 2012

10th birthday, Kreatura for No Damage No Fun, Newsweek.pl, Facebook campaigns, i.e. what happened in 2011.

The beginning of the year is a good time for summing things up, 2011 was an exceptionally important year - we celebrated the 10th birthday of our agency. Please find a review of last year's most important projects and events below.

Actions for the Vifon brand in social media

Cooperation with the Vifon brand started at the beginning of
2011 from an image campaign targeted at students entitled
"Zakuwasz? Zalewasz??". We proposed to the client a campaign on Facebook, amongst other things, and we have established the brand's profile. Within our cooperation with the VIFON brand, we conducted competitions using our original ides on the basis of which applications were built. During this period, the brand's profile was liked by over 25 thousand people. See the case study.

Newsweek.pl

Following an order from Axel Springer Polska, we developed a new version of the www.newsweek.pl portal. After a thorough analysis of the existing website and the client's requirements, we have created a new information architecture, functional projects and website layouts. Kreatura 2011 Our Facebook game "No Damage, No Fun?" for the Cropp brand was honoured with an award in the "Web design techniques" category. Marketing campaigns for the EKOLAN developer For a Tricity developer - the Ekolan company, we prepared a
communication strategy and advertising campaigns for their new development projects: Audiopolis and Mistral. As an agency, we were responsible for creating a concept of the promotion, preparation of websites, creating and running Facebook profiles, planning and conducting campaigns on sales portals using rich media as well as for large-format advertising and press materials. Sales campaigns and social media for LPP For our long-term client, we prepared sales campaigns using discount coupons. During the whole year, we also implemented several such promotional actions for the House, Reserved, CROPP and Mohito brands. We additionally support LPP brands' actions on Facebook by organizing competitions on their profiles. Competitions are prepared on the basis of our original applications. see: the Mohito case study Webstars We also received an honorary mention in the Webstar
Festival competition for projects for: Advertising agency directors www.dirs.pl - Honorary mention in the DESIGN category, Thematic media advertising office atmedia.pl - Honorary mention in the CORPORATE WEBSITE category. We also received an honorary mention for the Audiopolis campaign promoting a new project of the EKOLAN company.