CROPP headquarters

2 March 2012

The rate of changes occurring on Facebook forces companies running their fan pages there to constantly strive to update their presence and operational strategy.

The rate of changes occurring on Facebook forces companies running their fan pages there to constantly strive to update their presence and operational strategy. We have been supporting our clients for years, including the Cropp clothing brand, for which we have prepared a multimedia tab on Facebook.

The headquarters, as the tab is called, is a place integrating a lot of useful functions and links, which were delivered separately to fans until now. This makes it easy to find one's way in Cropp's various messages, which became the place for communicating the latest news and attractions, which Cropp has prepared for its fans.

The tab contains active and static elements. The former include the Cropp channel on YouTube and the competition window. Both elements are based on a simple and functional content management system, which allows for quick replacement of a YT video or a link to a competition as well as text leads. Additionally, this system allows for switching the competition window on and off. 2011_vifon The static elements, on the other hand, include three windows: The "Who cares" blog, "Bileciki do kontroli" and the Cropp QR mobile application code (which we have recently described on our website -> link). All these fields contain links to specific services and places on the Internet. The newsletter sing-up form is the last element of the tab.

The fashion for interactive multimedia tabs on Facebook has been going on for several years, so little wonder the Cropp brand has chosen to use such a tool, the Polish leader of the clothing sector for youths and people valuing their independence. So we are delighted that by designing and implementing the Headquarters project, we once again supported our long-term client in its marketing actions. https://www.facebook.com/croppcloting?sk=app_258125344263210 2011_vifon

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