European MTV refreshed!

February 22, 2008

The new version of the mtv.tv website. Our agency was responsible for the entire redesign.

When creating a new website for MTV Europe, we focused on ensuring that it met European standards and that it had a large dose of interactivity - the task before us was simple - make people co-create this website! European MTV refreshed! - image 1 The answer to this is various interactive modules - such as: TOP10 - a hit list in which users get a list of 10 - 20 songs - music videos - from this list they choose 10, which will then be broadcast on the air. European MTV refreshed! - image 2 More interactive charts are planned to be implemented in the future. ArtisZen - every registered user can try their hand at graphics and prepare a background for the website. Proposals are sent to MTV editors using a special form - the best creations will be implemented as backgrounds on the website. In addition to creating the background, it is also possible to adjust the main color of the website (line, menu color, etc.) - when sending the background, the user defines the color that he thinks would be the most appropriate. European MTV refreshed! - image 3 Speakers Corner - a module showing users that their opinion counts. Using a webcam and a microphone connected to their computer, users can comment on topics posted by MTV. Soon it will also be possible to propose a topic. European MTV refreshed! - image 4

In addition to those mentioned above, there are also other forms of interactivity - such as a module Upload, allowing users to send MTV files that they think deserve attention, polls and ongoing competitions to which users respond using special forms.

And the rest is the essence of the music channel, i.e. news from the world of entertainment, an artist database and a gallery section. An innovative solution is the Videonews module, which shows news in the form of videos - these videos are created in cooperation with Reuters.

In the future, development is planned to include additional interesting modules, such as a section with video fragments of programs, multimedia blogs and Good Vibes Laboratory - an application for creating music.