In March, we launched a new website for RMF Classic radio. Its goal was to create an attractive graphic design and introduce new functional solutions that were intended to increase the involvement of listeners and Internet users.
As part of the cooperation established with Radio RMF Classic, we prepared a website concept for
the radio station. Then we prepared two graphic creations and implemented the website with all
functionalities.
Our idea was based on the information that the website was to be an extension of the activities and
content presented on-air. It is a place to meet music, culture and art and the people who create
them. The website itself is graphically attractive, innovative in terms of the proposed solutions
and certainly stands out from other websites. Users can listen to the radio online and check the
current schedule. One of the main functionalities is the events calendar, thanks to which you can
easily find information about upcoming events. The most important functionality for users is the RMF
Classic Listeners' Club. It is a meeting place for "classy" people. Here they can create
networks of friends, mark their favorite songs, cultural events, books and contact people with
similar interests.
Listeners are also provided with a mobile version of the website, thanks to which they can easily and quickly access the most important information, such as schedule or news. We implemented the website in cooperation with our technology partner, DeSmart.