Faktoria Win à la carte is a brand belonging to the Eurocash group.
It is a leading supplier of wines for restaurants in Poland with a wide range of wines and an
innovative sales support program. As part of our cooperation, we have prepared a website
presenting the full offer of this brand.
what we do
Our task was to create a comprehensive website - from developing the concept, through creating the website content, to its implementation.
Goals:
Attractive presentation of Faktoria Win à la carte offer.
Creating the image of an expert in the field of knowledge about wine and wine pairing.
Reaching restaurateurs with an extensive offer of wines and supporting the sales of Faktoria Win à la carte.
Consistent communication thanks to clear architecture, refined content, photos and graphic design.
Activities
Concept:
We have developed a coherent website concept, taking into account aspects such as
transparency, ease of use and attractive visual design.
Photo and video session
In cooperation with Chudek Film and Warsaw Foods, we organized a dedicated photo and video
session to maintain the coherent and authentic character of the website. As a result,
attractive photos and short films were created, which we used on the website.
Product catalog
We have created an extensive and intuitive catalog with a rich offer of Faktoria Win à la
carte, allowing users a wide range of filtering and selection of wines from among several
hundred items on offer.
Attractive content
We tried to ensure that all communication on the website was refined down to the smallest detail - we created all texts taking into account the brand's values, its rich offer and the specific target audience. Faktoria Win à la carte's innovative service - wine pairing, i.e. the art of matching wine to meals - takes up a completely separate part of the website.
Faktoria Win à la carte offers over 300 of the best wines from around the world.
