House - a new season

February 13, 2013

And in the new season, we have prepared a website for House, a sales campaign and we support the brand campaign with advertising activities.

With the entry into stores of the spring collection House, the brand started online promotional activities. As part of our cooperation, we have prepared: new website, a sales campaign and advertising support for brand-building activity. House - a new season - image 1

The latest campaign is titled "San Fran" and depicts the urban wanderings of a pair of heroes - Lexi and Josh. Photos and videos intertwine in an attractive way, creating a separate one mini site within the website House.pl. As part of the strategy of building and promoting content created by the House brand, an extensive news section was created, which is also intended to support and complement the brand's activities in social media. House - a new season - image 2 Together with the launch of the collection, an brand campaign was launched, promoting the latest collection by publishing an advertising spot on Google, Facebook and the WP.pl website.
In parallel with brand-building activities, a sales campaign was launched offering discount coupons for the latest collection. Coupons are sent to newsletter subscribers, and can also be used by fans of the House brand on Facebook, using the application available there. House - a new season - image 3 The House brand has been cooperating with us for several years in the implementation of advertising projects, but this is the first time the order concerns an online campaign. House - a new season - image 4
See the implementation online